About Us

Whether you’re ready to build your business from scratch, incubate new ideas, or optimize your existing product, Treeline has the experience and flexibility to help you launch your product and attain your dreams. With nearly 20 years of experience in software connected to hardware, and a full-stack team of developers, designers, engineers, and strategists, Treeline has built everything from telematics platform solutions, healthtech systems and mobile applications, Industrial IOT solutions, to consumer and business facing mobile and web applications. Together with your vision and our talented team of experts, we’re here to build your dream into a functional product.

Who We Are

Companies come to Treeline for creative breakthroughs and technical leaps forward. Some of our clients are startups looking to supplement their processes with experienced mentorship and developers on hand. Others are enterprise companies seeking out Treeline’s fresh perspective and ingenuity, hitting the ground running with our agile approach, lightning fast problem solving, and highly-skilled resources.

Our unique role allows us to shape shift and take on projects of all sizes and budgets. We have offices both in sunny San Diego and in historical Krakow, Poland, and can adapt to the needs of customers accordingly, abroad and locally. And Treeline’s clients work across a wide market of industries, ranging from action sports to transportation, industrial monitoring to aeronautics, medical equipment to beauty, and so much more. Be sure to check out our case studies for in depth examples!

Treeline’s mission is to profoundly change how people interact with the world around them, while remaining true to our roots of running at startup speed.

Leadership

Explore our services

Carter Casner

General Manager

Carter Casner has worked in many different roles across the production team at Treeline since joining in 2012. His experience in project and product management brings immense value to the discipline and structure of how Treeline approaches projects of varying size and scope. The team's agile approach and dedication can be attributed to Carter's day to day leadership.

Prior to Treeline, Carter worked for a venture-backed San Diego startup in the mobile transaction consumer loyalty/rewards space. Carter's diverse background in product development brings a unique perspective to his management style, demanding measurable benchmarks from his team and ensuring the highest quality communication with Treeline's clients. While managing daily aspects of the business Carter has grown Treeline 4x and opened up their first international office in Krakow!

In his spare time Carter loves skiing, surfing, spear fishing, and spending time trying to get his Family to love those things as well.

Mark Adkins

VP of Engineering

Mark is a seasoned technical leader with over 15 years experience building software and hardware projects in the commercial and public sectors. Mark has led successful launches of several platforms utilizing modern languages and frameworks across many technical domains including IIoT (Industrial Internet of Things), medtech, robotics, and telematics. Mark brings a strong engineering background with a master’s degree (Electrical Engineering) from Rutgers University with a focus in Computer Vision

While at Treeline Mark leads technical architecture, development, and integration with a focus on building scalable, well-architected software and hardware. As the Director of Engineering Mark defines company engineering policies including coding standards, development and deployment workflows (CI/CD), and overall quality of engineering output.

While he is not coding Mark likes to spend time with his family by traveling the world and enjoying the outdoors. Mark is an avid snowboarder, sailor, skateboarder and runner.

Thomas Minaai

VP of Product Strategy

Thomas Minaai leads the product development lifecycle and strategic approach for Treeline's projects. His experience in technical planning and background in user experience design make him an invaluable asset to the leadership team. Thomas’ use of design thinking helps come up with strategic and creative solutions throughout the company.

Thomas has a talent for helping clients progress creatively while achieving business objectives by leading ongoing project strategy documentation and progress messaging for internal and client facing projects.

His experience includes system implementations for global clients like ESPN, MTV, and The Active Network. Thomas uses his passion for music, concerts, art galleries to fuel his creative solutions.

Anna Królikowska

VP of Operations for Poland

Anna has lead teams at both Fortune 500 companies and cutting-edge tech start-ups before joining Treeline to head our European office operations. She is a Certified Scrum Master, lifelong learner, and agile teacher who is unmatched at managing organizations in high growth environments. Anna speaks publicly on organizational culture, diversity and inclusion.

Our Partners (You)

Our partners range from early stage startup to industry leading businesses but they all share a common necessity:

They have immediate product development needs with a level of importance that requires a high quality execution and they can’t afford to invest in a partner they do not already trust.

Award Winning

At Treeline we measure success based on our clients performance, every successful release is a an award in itself. That being said, we have humbly accepted several awards and recognition for our products over the years. Here are a few of them!